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A project is a “channel” or “column” with permanent settings. You set once: name, language, voice, orientation (landscape 16:9 for YouTube or vertical 9:16 for Shorts/TikTok), music volume, voice speed, subtitles, script style (a description of the niche and tone) — and all videos of the project inherit them. Inside a project you see all its videos, their costs and the autopilot settings. One-off videos (the “New video” button) live in a hidden service project and appear in the “Videos” section. A project can be disabled (the “Project enabled” checkbox) or deleted — together with its videos and files in storage (irreversible; it cannot be deleted while a render is running).

“Stock video only” — for every sentence a clip is picked from Pexels. The cheapest mode. “Avatar + inserts” — a talking head (HeyGen) alternates with stock inserts; the AI decides where to show the presenter. “Avatar only” — the presenter for the whole clip. The avatar is billed separately (~$1–2 per minute); pick a look shot for the right orientation. Split screen — the frame is divided in two: the presenter (or an ad) in one part, stock inserts in the other. “Stock+ad” — 70% of the frame is stock, 30% is your silent ad media. “Trigger card” — a short card (photo/video + a question on top) without voiceover, for catchy previews. “Full AI render” — instead of stock, AI images (Ideogram, Flux etc.), optionally animated. More expensive, but the visuals are entirely yours. “Black bars” (for vertical videos) — a landscape frame fits entirely instead of being cropped at the edges.

The “Show” mode is for projects with a similar bulletin every day featuring the same hosts: news, a digest, a weather forecast. Turn it on with the “Show mode” checkbox in the project settings; until it is ticked, the whole block stays collapsed and out of the way. Hosts. Set up to 3 hosts: a name (shown as an on-screen caption while they speak), a short title, an appearance description (for image generation) and an ElevenLabs voice. First, on the “Hosts and pictures” tab, create a base picture for each and approve it, then generate 7–10 angles (“8 angles for …”) — wide and medium shots; the system deliberately avoids close-ups so imprecise lip movement is not noticeable. A favourite angle can be marked with the “Starting” star — every episode opens with it. Animate the angles (“Animate” button): if a host has animated clips, only those are used in the show, still photos are skipped. The order of hosts is hard-coded, not left to the AI: the first host delivers the greeting, the day's topics, the news and the sponsor mention, the second — only the weather block and the sponsor recap/sign-off that follows it. The same host's frames never repeat back to back. Weather. The “Weather” field accepts three formats: a single country (e.g. Norway) — the AI picks several major cities itself, the count is set by the “How many cities” field (1–6); a comma-separated list (Oslo, Bergen, Trondheim) — exactly these cities are used; a single city — as before. Each city gets one short sentence so the block does not bloat the show. Length and number of news items. “Max seconds” (30–178) is a hard ceiling for YouTube Shorts/TikTok: if the script comes out longer, the last news items are dropped first, then the voiceover is sped up slightly. “Number of news items” (1–6) sets how many topics the agent includes. Script sample. The optional “Script sample for the AI” field — paste your own example of how the hosts should sound (greeting, transitions, jokes). The AI copies the delivery style, not the facts, names or dates from the sample. Sponsors. A separate “Show sponsors” card (the “Mention sponsors” checkbox enables it): name, tagline, description or a website link (the AI reads it itself), a photo or video. With media the sponsor appears as an on-screen insert for a few seconds; without media it is a text banner with the tagline. At most two enabled sponsors make it into a show. Trial run and autopilot. The “Create a show now (trial)” button on the “Sponsors and show” tab assembles one episode right away — handy for checking the settings before turning autopilot on. Autopilot for a “Show” works the same way as for regular projects (schedule in the autopilot settings), it just assembles a fresh news bulletin every time instead of a regular topic-based video.

The “Create a blogger” section is a wizard that builds a channel with a permanent host in a few minutes. The blogger talks straight into the camera: the lips move to their voice, angles change, and topic inserts appear between phrases. Available from the Content Factory Pro tier. How to fill it in: 1. Name and “What they look like” — ONLY appearance (age, hair, face, glasses, build). Do not describe clothes or the place here — they are set in the weekly looks. 2. “Your photo” (optional) — the blogger will have this face, while clothes and style follow the description. You can upload yourself to get a digital twin. 3. Picture style, channel topic, character and manner of speech — the AI writes first-person scripts from them. 4. Language, orientation (9:16 for Shorts/TikTok or 16:9 for YouTube) and voice. 5. “Looks for the week” — clothes and place for each day (English works best). Clear a day and the blogger appears in the base look that day. What happens next: a project in “Studio with a presenter” mode is created, and in the background a base look plus 3 angles for each day are drawn — the same person in different clothes. Each picture is billed like a normal drawing (about 0.45 kr); the cost is shown in the form in advance. The looks appear in the project settings under “Presenters and pictures”: delete the ones you do not like, and if your balance ran out or you deleted failed ones, click “Draw the missing looks”. A video uses the looks of the weekday on which it is rendered. Everything else works like any project: topics or your own scripts, autopilot, publishing to social networks, project ads.